A Few Changes

I met up with our web guy and close friend of mine Sean from UmiDesign the other day to go over a handful of changes revolving around the current functionality and appearance of our website. As we transcend past the year 2008 and look forward towards a new road ahead of us filled with defiance for 2009, there have been countless thoughts running through our (Bastard & Friends) minds regarding our upcoming plans pertaining to our clothes + hats + film/animations + collaborations and website related pieces. Ideally, we plan to keep everyone informed openly and transparently about all things relating to Bastard & Friends, to say the least throughout the whole year. Getting back to the website topic, we plan to implement a number of things that are more subtle while other changes are more dramatic than others from our perspective. Our objective is to ensure that the site is fresh, dynamic, easy to navigate and cool; plain and simple.

Below is a snapshot of the content that we will be incorporating and or modifying to the website within the next few months:

* Warp Zone Page (will be totally revamped): will now include upcoming events that we will be participating in; adding a 'videos' section that will contain B&F related cuts; in order to accommodate the high number of current and future photos, we will fully utilize the functionality of flickr.

* Store Pages: 'All' section to be removed. This will be replaced with images that will lead to their respective subcategories (ie:, New & Featured, Girls, Guys, and Accessories); all scenario based related bastard shirts to include/embed the 'Bastard Profile' video/animation on each page. This provides the direct correlation between the actual t-shirt and the video so that you don't have to click to go to the 'Meet the Bastards' section to view the video while you're looking at the t-shirt. The animations/films will still be available via the 'Meet the Bastards' section, however.

* Misc: header bar to now include link to our newly Facebook group page; top header image that contains a collage of the bastards with billboard sign will no longer just be one static image. Images will soon be dynamic and swapped out to display a new and fresh look.

As updates to our website become available, we'll be publishing them on our blog so that everyone is aware of what's going on. Stay posted!

Sean at our favorite meet spot, 'Starbucks'


Jonathan (Bastard & Friends)